Leveraging online education to prepare nurses around the world for COVID-19
IntelyCare is intelligent nurse staffing software with a proven track record of addressing critical problems facing nursing professionals.
When COVID-19 began to spread, staff members at skilled nursing and assisted living facilities found themselves underprepared for handling the growing pandemic with no affordable educational training to turn to.
Christopher Caulfield, RN, NP-C - Co-Founder and Chief Nursing Officer at IntelyCare, heard the public outcry and naturally stepped in to create a free online certification that garnered support and engagement from nurses all over the world.
Through Thinkific Plus, IntelyCare launched its first online course, reaching more than 500,000 students across 30+ countries.
“IntelyCare is a gig economy solution for nursing professionals and nursing facilities short on staff. We also support healthcare facilities in bringing on additional staff to ensure the right number of nurses at the right time, so patients receive the best quality care possible.”
Meeting a global need in the nursing community through online training
How It Began...
As a registered nurse, Christopher was experiencing burnout from working too much overtime. The problem was that there weren’t many people to replace him—and the work had to be done! Conversely, nurses at other facilities were not even getting the shifts that they wanted. Christopher recognized that this was a matching problem and, with his colleague, set out to build a solution.
“It was taking the pain that I was experiencing and making a team to do something about it.”
Fast-forward to 2020, the coronavirus pandemic was beginning to escalate when Christopher and his team again spotted a need they could address. On social media, Washington nurses complained that they lacked appropriate training to prepare for COVID-19.
Having some experience with animated videos used for internal training, the IntelyCare team set out to launch their first online training course to nurses around the world. To do this, they needed a partner LMS platform—and one that could move as fast as they could to meet this need!
"We were already able to meet a need during COVID-19 by helping nursing facilities fill in staffing gaps during the pandemic, but we wanted to reach past those already using our staffing solutions. There were still so many healthcare facilities around the world that didn’t have access to an education platform, so we set out to address that problem."
Managing The Viral Growth Of The #COVID19NurseSafety Community
Plus-Powered
Intending to reach 50,000 students with its first certification course, IntelyCare partnered with Thinkific Plus due to the platform’s robust integration capabilities, seamless API access, flexible cost structure for larger-scale use, and easy access to a dedicated Customer Success Manager, among other factors.
In three weeks, IntelyCare launched its free COVID-19 nurse training certification, and within 10 days of launch, 200,000 nursing professionals in more than 30 countries had completed the course.
Caulfield points to the use of certificates and the use of social media as important factors in the course's viral success.
IntelyCare asked those who completed the course to share their certificate on social media and challenge people within their networks to become a #COVID19NurseSafety Ambassador.
“We also attribute the interactive features to the course's attractive and ultimately viral nature. Users felt it was a premiere purchase they were getting at no cost and wanted to share with others in the nursing community.”
"Making training free is a big factor for many healthcare facilities that don’t have the capital to spend on education. It’s great to be able to scale internationally to help healthcare organizations of all sizes, as well as general nurses, that are trying to prepare themselves better.”
Engaging global nursing communities in the fight against COVID-19 through online training
What has been good for the global nursing community has also been good for IntelyCare’s core business. Since launching its successful COVID-19 nurse training certification course with Thinkific Plus, IntelyCare has not only expanded its reach to nursing professionals in all corners of the world but has also signed up many new customers.
“We’ve had several hundred facilities sign up for our platform following the course launch, and many are nursing homes or nursing facilities that don’t have access to digital education for their nurses. They’re waiting for the next set of courses so they can continue their training.”
Given the viral takeoff of the company’s first course, people are naturally starting to ask when they can expect more. For now, IntelyCare remains focused on creating new and better ways for healthcare professionals to continue doing the work they love.
Intelycare's Favorite Thinkific Plus Features
Dynamic Course Builder
A critical component of Keap’s partner onboarding education program is thinking outside the box when it comes to the student experience. With assignments and multimedia lesson types, comment features, and the ability to create a dynamic learner experience, the Keap team can provide engaging content and a personalized response to each partner student during their onboarding training experience.
Thinkific Analytics
With Thinkific Plus’s deep analytics and student reporting features, Keap has more detailed insight into where the partner student is in their onboarding journey. “Getting instant access to the data that’s meaningful to us is a huge benefit of working with Thinkific Plus,” said Michieli.
Discover how your business can leverage education to drive growth today.
When your customers win, so does your business.
Platforms like Thinkific Plus are making it easier than ever for growing businesses to build and launch their first online education academy. With specialized tools for content creation, engagement, and analytics for continuous improvement, enabling your customers and fostering business expansion is more achievable than ever.
Ready to embark on this transformative journey?
Request a demo of Thinkific Plus and start shaping the future of your customer and partner experience today.
2024 Customer Education: Benchmarks and ROI Report
Discover the latest strategies that are shaping the future of Customer Education.
With over 64% of industry leaders now embedding educational programs to enhance customer success and engagement, our report offers a comprehensive look at how these initiatives are influencing key business outcomes and enhancing ROI.
